GNITE Brand Introduction
GNITE is a health and wellness brand owned by Henry’s Food INC, a U.S.-based food company. The company traces its origins to Henry & Son Candy Shop, founded in 1965 in Texas, USA. Its global headquarters is located in Ontario, California (1927 E. Francis Street, Ontario, CA 91761, US). The GNITE brand entered the Chinese market in 2019 and is sold in retail stores across the United States as well as on leading e-commerce platforms such as Amazon. Products are manufactured at partner facilities in California, Florida, and Texas.
Brand History
Company Origins:In 1965, Henry & Son Candy Shop was established in Texas, USA.
Business Transformation:The company expanded from traditional confectionery into the sleep health and wellness sector.
Brand Establishment:In 2019, Henry’s Food INC officially launched the GNITE brand (Application/Registration No. 42515979).
Market Expansion:In 2019, GNITE expanded into international markets beyond the United States, including Taiwan and Singapore. That same year, the brand entered mainland China, establishing flagship stores on major e-commerce platforms such as Taobao, Tmall, and JD.com.
Major Milestone:In 2012, Dr. Thomas Deacon, holding a Ph.D. in biology, led a world-class research and development team to successfully pioneer a patented GABA purification technology. This breakthrough led to the creation of GNITE GABA Sleep Gummies, a product specifically formulated for sleep health that has been recognized with multiple international awards. GNITE thus became the first brand to apply GABA to food products.
Product Portfolio
GABA Sleep Series: GABA Sleep Gummies II (100mg GABA per gummy, infused with lavender oil, valerian oil, and vitamin C; zero sugar, zero fat); GABA Sleep Gummies PRO (150mg GABA per gummy, with 5-HTP and L-theanine); GABA Sleep Gummies PRO – Passion Fruit Flavor (150mg GABA per gummy, with 5-HTP and L-theanine).
Vitamins & Immunity Series: Vitamin D3 Gummies, Elderberry Immunity Gummies.
Functional Wellness Series:Liver Support Capsules, Curcumin, Selenium Tablets, Cordyceps Tablets, Nervonic Acid Capsules.
Metabolism & Blood Sugar Management Series:Yerba Mate Weight Management Drink, Water Relief Tablets, Anti-Glycation Tablets.
Beauty, Anti-Aging & Hair Care Series:Ergothioneine Capsules, Inositol Capsules, Liver Support Capsules.
Distribution Channels
GNITE products are available in brick-and-mortar retail stores across the United States and on online platforms such as Amazon. In China, GNITE products are distributed through Taobao, Douyin (TikTok), Xiaohongshu (RED), and Kuaishou.
